A large part of it stems from Outlook’s complex rendering rules, which makes the processes of designing and testing emails quite burdensome. And it just doesn’t take care of email exchanges, it also looks after task managing, journal logging, calendaring, web-browsing, note-taking, and contact managing.ĭespite all this, most email marketers share a bittersweet relationship with Outlook. Now, Outlook is a part of many Microsoft Office Application suites, including Office 2010, 2013, 2016, as well as Microsoft 365. Ever since its first public release in 1997, Outlook has come a long way, courtesy of a string of updates by Microsoft, with each update making the software more feature-intensive and effective than ever before. With approximately 400 million users to its name, Microsoft Outlook most certainly belongs to the coven of the most well-recognized and dependable email clients out there.
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